Ooh, my favorite!


auromere toothpaste
July 26, 2012, 11:30 am
Filed under: Beauty, Clean, Green, Health

Auromere Ayurvedic Herbal Toothpaste

I had been on the hunt for a natural toothpaste for years and I’d never found anything from the more accessible natural brands to be worthwhile. Nothing ever had that zing that made my teeth and mouth feel really, extra clean; and even when I started digging a bit deeper I was always disappointed in what I got. I could never go back to conventional toothpaste though, so I eventually settled on a decent one from Nature’s Gate. Then one day last year, in the beginning of our wonderful courtship, my guy offered me a new toothbrush to keep at his house and he introduced me to this wonderful toothpaste. It was love at first brush. (And we all know how BIG the toothbrush moment is in a relationship, don’t we.) Let it never be said that romance is dead…at least when Ayurvedic toothpaste is involved.

Ayurveda literally means “the science of life” and as the ancient Indian art and science of healing and rejuvenation, it uses natural herbs, roots, and minerals to treat the whole person, and not just cure to a symptom. This toothpaste is made of just those elements as it boasts 24 natural herbal extracts, including the “Toothbrush Trees” NEEM and PEELU which give it natural tooth whitening properties and that zing of invigorating freshness.

It may be alarming to you at first, but the paste is a light sandy color since it’s free from bleaches. And if you really think about it, it’s far less alarming than the electric blue color that conventional toothpastes can be. In fact, that unnatural color is downright scary.

No artificial preservatives or parabens / No saccharin or refined sweeteners / No artificial dyes / Cruelty-free / Fluoride-free / Bleach-free

I should also mention that I converted mom and dad after he had a weird experience at the dentist where they kept pinching his cheek between his teeth during a cleaning. Of course it turned into a sore (and those can last for weeks!) but once he switched to this it healed incredibly fast. And why shouldn’t it with all of those potent herbs. It really is amazing stuff, and in the end it’s a treat for your mouth and body.

If you’re in Seattle you can pick this up at Madison Market, but it’s also available online here or at other big online shops.

P.S. I should also mention that while I am most certainly not a licorice kind of girl, this flavor doesn’t bother me at all; in fact, I love how clean and refreshing it is and ultimately prefer it to the mint flavor.


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